Chicken Salad Chick Jobs

Job Information

Chicken Salad Chick Social Media Coordinator in Atlanta, Georgia

Description

Essential Responsibilities

  • Manage day-to-day scheduling of content across all social media channels

  • Create editorial calendars, including concepting, writing and editing social media posts, improving guest engagement, and promoting social media campaigns

  • Coordinate monthly social media calendar execution

  • Schedule and consolidate content on social media. Develop an optimal posting schedule, considering web traffic and customer engagement metrics.

  • Deliver monthly engagement report to Brand Marketing Manager

  • Manage photo and video asset library

  • Coordinate social media photo shoots including serving as the liaison with the photographer, scheduling shoots, developing concepts and shot lists and managing logistics

  • Research and present new platform opportunities for consideration

  • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness

  • Embrace and embody the brand culture and voice in all aspects of the position

  • Work assigned events and capture content to use in future digital efforts

  • Copy Writing for digital and social media placement

  • Collaborate with graphic designer to produce high-quality content

  • Represent the Brand when engaging with and responding to guests on social media platforms

  • Maintain a unified brand voice across different social media channels for the respective markets

  • Facilitate online conversations with customers and respond to queries

  • Provide reports on online reviews and feedback from guests and fans

  • Coach our franchise partners on social media best practices

  • Assisting with Grand Openings for New Locations

  • Facebook and other needed social media page set-up

  • Working with our digital listings partner for Google and search setup

  • Completes other duties as assigned by supervisor

Required Knowledge, Skills and Abilities

  • Excellent written and oral communication skills

  • Excellent organization and time management skills

  • Excellent technical knowledge of social media platforms

  • Current active status on social media channels: Facebook, Instagram, LinkedIn & Twitter in particular

  • Working capabilities in the following: Microsoft Office Suite with excellent skills in PowerPoint and Excel, Adobe Creative Suite including Illustrator, Photoshop, and InDesign highly preferred.

  • Working capabilities in social media management platforms: Sprout Social, Hootsuite, SOCi, or similar

Education and Experience

  • Bachelor’s degree in Marketing, Journalism, PR, Communications or related field

  • Minimum 2 years full-time professional experience directly involved in coordinating social media pages and or digital ad/PR campaigns

  • Recent experience in social media and digital content creation

  • Social media planning for multi-location franchise marketing is a plus

  • Recent Agency experience in PR, Advertising or Digital Marketing is a plus

Physical Demands

  • Exert up to 25 pounds of force occasionally to lift, carry, push, pull or otherwise move objects, including papers, boxes and/or computer equipment.

  • Ability to see, and distinguish colors

  • Ability to hear

  • Overnight travel as needed

Note: The statements herein are intended to describe the general nature and level of work being performed by employees, are not to be construed as an exhaustive list of responsibilities, duties, and skills of those in this job classification. Furthermore, they do not establish a contract for employment and subject to change at the discretion of the employer.

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